Search engine optimization is the practice of increasing quantity and quality of free/organic traffic by increasing the visibility of web pages on search engines.
As an agency providing SEO Services in Kolkata, we understand the value and tactics required to achieve the goal of sitting-at-the-top of search engines. Each of this tactic is a service of ours, which combined makes us a full-service SEO agency. Following are primary of those.
An analysis of the current situation of a website from an SEO perspective is necessary. In simpler terms, a SWOT analysis -- Strength, weaknesses, opportunities, and threats examination -- is a must before applying any other tactic.
Keyword research, as the term suggests, is a practice to find relevant keywords. Keywords are words or combination of words people search for while looking for something.
To display your web page for that particular user query, they “query” needs to be known. And digging to understand such questions is what keyword research is.
There are dozens of factors -- some negligible, some significant -- on every particular web page that can make or break the SEO campaigns. Those factors are called on-page SEO factors. And the techniques used to make sure everything ‘on the website’ is in line is called on-page SEO.
As an SEO service agency, it is one of our primary tasks to settle everything on-page first and off-page after that.
Link building is the ultimate SEO strategy that plays the most significant part in search engine rankings.
Our SEO services emphasizes largely on this off-page SEO factor to make sure your website comes out as authoritative and dominating from a search engine rankings standpoint.
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